Get Your Access Now

Discover the full scope of the Financial Storytelling Program in a self-paced video course.

Thanks to this program, you’ll prove the value of your work to the executives and will increase your visibility.

Financial Storytelling Program Online course

Discover the Free Resources

Free resources

Start your journey towards Financial Storytelling with the Free Material I shared with you.
Guide, templates, cheat sheets... all is there to give you a taste of what you can do with storytelling in your Finance Career

Empowering your finance Teams with Soft Skills

I am Soufyan

With more than 17 years of corporate finance, I’m based in Brussels and am a recognized expert specialized in improving the presentation skills of FP&A teams located worldwide through my bootcamps and training.

After holding executive positions with firms such as PwC, Deloitte and Proximus, I founded The Finance Circle: a set of training to help you and your teams become the Finance Business Partners your company needs.

Financial Storytelling, Business Acumen, Collaboration, Conflict Resolution are only some of the skills you’ll improve thanks to my methodology

They trusted Me

Satisfied Customers

Featured In

Public appearances and contributions

A solution for every need

If it’s in my expertise, I can help you in many ways

Corporate

I train your teams get the necessary skills to become Finance Business Partners.


Financial Storytelling, Communication, Collaboration, Business Acumen,…


Transform your Finance Team into a squad the business will want to work with

Individuals

Motivated by boosting your finance by learning all the skills that make the difference between a good and a great finance professional?


I propose online courses to help you become the go-to partner in finance

Keynote

Whether it’s to boost your team’s motivation or to be a speaker at your finance event, you can contact me to deliver an inspirational and pragmatic speech, embellished with personal and professional stories

What do they say about this course?

Don’t take my words for granted and read what previous participants thought of the course

"It’s rare that you come across standout finance presentation guru like Soufyan. He has extraordinary ability to help finance professional to increase their influence on day-to-day presentations and data visualisation. Soufyan was able to provide several alternatives and recommendation to ensure my data visualisation/decks going to another level"

Olivia Zhang FP&A Principal at Intuit

"A well-structure, concise course. It gives a good mix of lecture and practice, in a very supportive atmosphere."

Ilona Sisak Deputy CEO at SIGNAL IDUNA
Biztosító Zrt.

"Effective presentation skills are essential for success in any finance role, and this cohort emphasizes their importance. Future's CFOs, in particular, will greatly benefit from the knowledge and techniques taught in this program"

Dudy Weizman Senior Economist

"The workshop was highly interactive, and the case studies and exercises that we worked on provided practical, real-life examples that I can apply to my work."

Dietmar Vinckier Technology Advisor at KPMG
Belgium

"The course was structured in a logical sequence. The theoretical parts were alternating with practical ones, all while following beautifully crafted supporting materials. Soufyan did a great job walking us through this journey, adapting as we went. It was great to also receive actionable feedback following the last session"

Delia Pop Financial Planning and Analysis
Manager at Dance

"The one who wanted to improve presentation skills and Soufyan’s courses are highly recommended. He is doing some great Job."

Samir Das Financial Director at The
Organic Pharmacy

"From this course, I learned excellent techniques to enhance my financial presentations, starting from the basics in graphics to tips on how to be prepared to answer difficult questions. Soufyan is a teacher who listens and works with the resources from your everyday life, with the goal of enabling you to implement them easily."

Carlos Rodriguez CFO at Fracttal

"Soufyan explains everything very well and makes the things clear with lots of examples and use cases on the topics. It was nice that this was such an interactive session"

Charlotte Van De Velde Financial and business controller
at TVH parts

"The course was amazing and great tips to implement immediately at work."

Jamila Ali Financial and Management
Reporting| Data Analysis

Why Choose Me?

More often than not, non technical skills are taught by trainers who are not finance professionals. This creates a gap between the training offer and the real situation lived by the participants.

More often than not, non technical skills are taught by trainers who are not finance professionals. This creates a gap between the training offer and the real situation lived by the participants.

Exploring Finance with Soufyan

Free

Resources

The Ultra Guide Storytelling and Presentations For Finance

I developed this Ultra Guide with all the
tips and tricks I share
about Finance Storytelling and Presentations.

The 200 pages are split into 3 main sections

1. Presentation Techniques
2. Visuals and Tools
3. Handling Difficult Questions

Get Your Free Resource

I developed this Ultra Guide with all the tips and tricks I share about Finance Storytelling and Presentations.

The 200 pages are split into 3 main sections

1-Presentation Techniques
2-Visuals and Tools
3-Handling Difficult Questions

The S.T.O.R.Y. framework for Finance Presentations

To fight against the 5 main problems
of Finance Presentations, I came up
with the idea of the S.T.O.R.Y. framework
to fight against these symptoms
S - Select your message
T - Target your audience
O - Organize your thoughts
R - Review your visuals
Y - Yield to questions
And everything is summarize in the
one pager you'll receive

Get Your Free Resource

To fight against the 5 main problems of Finance Presentations, I came up with the idea of the S.T.O.R.Y. framework to fight against these symptoms
S - Select your message
T - Target your audience
O - Organize your thoughts
R - Review your visuals
Y - Yield to questions
And everything is summarize in the one pager you'll receive

Difficult Questions and People Cheat Sheet

In Finance, questions can be
- Frustrating because the answer is obvious
- Stressful because you don't know the answer
- Challenging because audience has
doubt on the figures
- Disappointing because people
had a different expectation
- Violent because some can
argue or disagree
Learn how to handle them with this
Cheat Sheet

Get Your Free Resource

In Finance, questions can be

- Frustrating because the answer is obvious
- Stressful because you don't know the answer
- Challenging because audience has doubt on the figures
- Disappointing because people had a different expectation
- Violent because some can argue or disagree

Learn how to handle them with this Cheat Sheet

Everything you can do in PowerPoint

I asked some months ago and
PowerPoint remains the # 1 tool …
​And for good reasons
- It's part of the Microsoft Office Suite
(so compatible with Excel)
- It has features nowhere else
available (rehearsal coach,...)
- You can work with it offline
​So let's deep dive on all the tools
and features available in
PowerPoint with this
cheat sheet downloadable at no cost

Get Your Free Resource

I asked some months ago and PowerPoint remains the # 1 tool …

​And for good reasons
- It's part of the Microsoft Office Suite (so compatible with Excel)
- It has features nowhere else available (rehearsal coach,...)
- You can work with it offline

​So let's deep dive on all the tools and features available in PowerPoint with this cheat sheet downloadable at no cost

Finance Charts Cheat Sheet

There are hundreds of charts but only
a limited amount you can use in Finance
​Find out which ones and understand
-their goals
-the type of data you need to use
-the pros and cons of their usage
-the key considerations
-when to use (and when not)
-the best practices
-the main use cases

Get Your Free Resource

There are hundreds of charts but only a limited amount you can use in Finance
​Find out which ones and understand

- their goals
- the type of data you need to use
- the pros and cons of their usage
- the key considerations
- when to use (and when not)
- the best practices
the main use cases

5 Easy Steps to build your slides

Get the following
- 5 steps to follow to have powerful slides
- Error checklist
- 50 plugins to boost your powerpoint
presentation
- 50 free tools

Get Your Free Resource

Get the following

- 5 steps to follow to have powerful slides
- Error checklist
- 50 plugins to boost your powerpoint presentation
- 50 free tools

Waterfall Chart Template

So you like Waterfall Charts as I
do and you won’t settle for the
built-in version
of Microsoft Excel?

Download the free template in
my resources

And if you want more information
on how to use it properly,
there's more...

Get Your Free Resource

So you like Waterfall Charts as I do and you won’t settle for the built-in version of Microsoft Excel?

Download the free template in my resources

And if you want more information on how to use it properly, there's more...

Finance Insights Blog

Finance Insights Blog

Dive into a wealth of knowledge, tips, and industry updates curated to enhance your financial acumen.

The Finance Step

The Finance Step

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The Finance Copilot

The Finance Copilot

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The Finance Stage

The Finance Stage

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Contact Me Today

There’s nothing like a direct contact to get the answers to your

questions or more information. Fill in the form below and I’ll answer

within the next 48 hours

There’s nothing like a direct contact to get the answers to your

questions or more information. Fill in the form below and I’ll answer

within the next 48 hours




    Get Your Access Now

    Discover the full scope of the Financial Storytelling Program in a self-paced video course.

    Thanks to this program, you’ll prove the value of your work to the executives and will increase your visibility.

    Financial Storytelling Program Online course

    Discover the Free Resources

    Free resources

    Start your journey towards Financial Storytelling with the Free Material I shared with you.
    Guide, templates, cheat sheets... all is there to give you a taste of what you can do with storytelling in your Finance Career